Highlights:
- Kylie Jenner is no longer the highest paid celebrity on Instagram
- Kylie Jenner reportedly charges $ 986,000 per sponsored post
- Dwayne Johnson is not the highest paid celebrity on Instagram
American-Canadian actor and former WWE superstar Dwayne ‘The Rock’ Johnson has dethroned the beauty mogul Kylie Jenner as the highest paid celebrity on Instagram. As per Hopper HQ, a social media marketing firm, the 48 year old actor can charge as much as $ 1,015,000 for a single sponsored post from the advertisers.
Currently, he is also the leader on the list of most followers with 189 million (or 18.9 crore) followers on Instagram while Kylie Jenner is close with 185 million (or 18.4 crore).
Hopper HQ published a list of the highest earning stars in 2017 after discussing with the celebrities and the social media influencers in order to make out what they were really getting paid. In addition, the firm also spoke with many advertisers to estimate how much could be charged for a post.
The exact amounts are generally not disclosed given the secrecy clauses put in the contract by the advertisers with the influencers and other marketers.
According to the report, Kylie Jenner now sits at 2nd position on the highest paid stars on Instagram with $ 986,000 per sponsored post.
The highest paid Soccer/ Football player was Cristiano Ronaldo who charges around $ 889,000 for every sponsored post while Jenner’s sister Kim Kardashian can set you back around $ 858,000 per post.
American singer, Ariana Grande also makes top 5 as she could charge as much as $ 853,000 per post on Instagram. Dwayne Johnson had a very profitable year as his movie “Jumanji: The Next Level” did good at the box office and he was also named Hollywood’s highest-paid actor for 2019 by Forbes.
